Securities ▲▼ | Shares | Value ($K) | |||||
|---|---|---|---|---|---|---|---|
Q4 2024 ▲▼ | Q1 2025 ▲▼ | Change ▲▼ | Q4 2024 ▲▼ | Q1 2025 ▲▼ | Weight (%) ▲▼ | Change ▲▼ | |
| SPDR SER TR ST STR PR SP1500 | 891,773 | 1,241,864 | +350,091 | 63,699 | 84,459 | 5.81% | +20,760 |
| ISHARES TR | 299,960 | 324,801 | +24,841 | 176,580 | 182,506 | 12.54% | +5,925 |
| VANGUARD TAX-MANAGED FDS | 1,043,812 | 1,043,748 | -64 | 49,915 | 53,054 | 3.65% | +3,139 |
| UBER TECHNOLOGIES INC(UBER) | 0 | 39,978 | +39,978 | 0 | 2,913 | 0.20% | +2,913 |
| VANGUARD STAR FDS | 352,404 | 377,729 | +25,325 | 20,767 | 23,457 | 1.61% | +2,690 |
| VANGUARD BD INDEX FDS | 9,223 | 45,583 | +36,360 | 663 | 3,348 | 0.23% | +2,685 |
| J P MORGAN EXCHANGE TRADED F ULTRA SHRT ETF | 313,943 | 347,730 | +33,787 | 15,813 | 17,606 | 1.21% | +1,792 |
| 3M CO(MMM) | 3,078 | 14,758 | +11,680 | 397 | 2,167 | 0.15% | +1,770 |
| PIMCO ETF TR ACTIVE BD ETF | 231,669 | 244,720 | +13,051 | 20,948 | 22,629 | 1.56% | +1,682 |
| VANGUARD INDEX FDS | 513,619 | 547,403 | +33,784 | 148,852 | 150,448 | 10.34% | +1,596 |
| BOOKING HOLDINGS INC(BKNG) | 0 | 333 | +333 | 0 | 1,534 | 0.11% | +1,534 |
| INVESCO EXCH TRD SLF IDX FD BULSHS 2026 CB | 715,549 | 786,558 | +71,009 | 13,903 | 15,322 | 1.05% | +1,419 |
| GE AEROSPACE(GE) | 22,660 | 25,833 | +3,173 | 3,779 | 5,170 | 0.36% | +1,391 |
| LISTED FD TR SHARES LAG CAP | 118,202 | 153,707 | +35,505 | 5,513 | 6,731 | 0.46% | +1,218 |
| PROGRESSIVE CORP(PGR) | 0 | 4,283 | +4,283 | 0 | 1,212 | 0.08% | +1,212 |
| CHEVRON CORP NEW(CVX) | 48,272 | 48,881 | +609 | 6,992 | 8,177 | 0.56% | +1,186 |
| ALTRIA GROUP INC(MO) | 0 | 18,787 | +18,787 | 0 | 1,128 | 0.08% | +1,128 |
| JOHNSON & JOHNSON(JNJ) | 39,173 | 40,518 | +1,345 | 5,665 | 6,720 | 0.46% | +1,054 |
| ELI LILLY & CO(LLY) | 9,616 | 10,257 | +641 | 7,424 | 8,471 | 0.58% | +1,048 |
| TJX COS INC NEW(TJX) | 28,004 | 35,916 | +7,912 | 3,383 | 4,375 | 0.30% | +991 |
| VANGUARD INTL EQUITY INDEX F | 360,964 | 372,828 | +11,864 | 15,897 | 16,874 | 1.16% | +977 |
| J P MORGAN EXCHANGE TRADED F ULTRA SHT MUNCPL | 86,434 | 105,349 | +18,915 | 4,383 | 5,357 | 0.37% | +974 |
| ABBVIE INC(ABBV) | 25,216 | 25,017 | -199 | 4,481 | 5,242 | 0.36% | +761 |
| PROCTER AND GAMBLE CO(PG) | 14,801 | 18,577 | +3,776 | 2,481 | 3,166 | 0.22% | +685 |
| BERKSHIRE HATHAWAY INC DEL | 7,863 | 7,950 | +87 | 3,564 | 4,234 | 0.29% | +670 |
| ISHARES TR IBONDS DEC 28 | 58,023 | 82,149 | +24,126 | 1,461 | 2,078 | 0.14% | +617 |
| AMGEN INC(AMGN) | 7,716 | 8,322 | +606 | 2,011 | 2,593 | 0.18% | +582 |
| ISHARES TR CORE MSCI INTL | 106,486 | 107,944 | +1,458 | 6,865 | 7,436 | 0.51% | +571 |
| ISHARES TR | 464,280 | 484,172 | +19,892 | 10,305 | 10,855 | 0.75% | +550 |
| PALO ALTO NETWORKS INC(PANW) | 12,268 | 16,203 | +3,935 | 2,232 | 2,765 | 0.19% | +533 |
| MCKESSON CORP(MCK) | 15,518 | 13,917 | -1,601 | 8,844 | 9,366 | 0.64% | +522 |
| QUALCOMM INC(QCOM) | 10,428 | 13,493 | +3,065 | 1,602 | 2,073 | 0.14% | +471 |
| ISHARES TR | 12,669 | 15,885 | +3,216 | 1,663 | 2,133 | 0.15% | +470 |
| RTX CORPORATION(RTX) | 3,398 | 6,498 | +3,100 | 393 | 861 | 0.06% | +468 |
| INVESCO EXCH TRD SLF IDX FD | 651,606 | 672,888 | +21,282 | 13,456 | 13,915 | 0.96% | +460 |
| VISA INC(V) | 13,728 | 13,630 | -98 | 4,339 | 4,777 | 0.33% | +438 |
| 1INTERNATIONAL BUSINESS MACHS(IBM) | 3,070 | 4,425 | +1,355 | 675 | 1,100 | 0.08% | +425 |
| HOME DEPOT INC(HD) | 6,767 | 8,217 | +1,450 | 2,632 | 3,011 | 0.21% | +379 |
| ISHARES TR | 293,237 | 282,669 | -10,568 | 15,295 | 15,674 | 1.08% | +379 |
| COLGATE PALMOLIVE CO(CL) | 0 | 3,799 | +3,799 | 0 | 356 | 0.02% | +356 |
| AMERICAN ELEC PWR CO INC | 0 | 3,250 | +3,250 | 0 | 355 | 0.02% | +355 |
| ISHARES TR | 464,280 | 479,088 | +14,808 | 10,305 | 10,660 | 0.73% | +354 |
| AUTOMATIC DATA PROCESSING IN | 0 | 1,155 | +1,155 | 0 | 353 | 0.02% | +353 |
| INVESCO EXCHANGE TRADED FD T S&P500 EQL DIS | 26,584 | 35,310 | +8,726 | 1,420 | 1,762 | 0.12% | +342 |
| J P MORGAN EXCHANGE TRADED F SMALL & MID CAP | 10,354 | 17,184 | +6,830 | 626 | 962 | 0.07% | +336 |
| EXXON MOBIL CORP | 29,072 | 29,107 | +35 | 3,127 | 3,462 | 0.24% | +334 |
| VANGUARD INDEX FDS | 0 | 3,631 | +3,631 | 0 | 329 | 0.02% | +329 |
| JANUS DETROIT STR TR HENDERSON MTG | 493,085 | 489,196 | -3,889 | 21,784 | 22,112 | 1.52% | +327 |
| AIR PRODS & CHEMS INC | 2,060 | 3,110 | +1,050 | 597 | 917 | 0.06% | +320 |
| VANGUARD WHITEHALL FDS | 0 | 4,330 | +4,330 | 0 | 319 | 0.02% | +319 |
| CONOCOPHILLIPS(COP) | 55,211 | 55,134 | -77 | 5,475 | 5,790 | 0.40% | +315 |
| J P MORGAN EXCHANGE TRADED F NASDAQ EQT PREM | 0 | 6,065 | +6,065 | 0 | 314 | 0.02% | +314 |
| BANK FIRST CORP(BFC) | 3,155 | 6,147 | +2,992 | 313 | 619 | 0.04% | +307 |
| ABBOTT LABS | 17,341 | 17,089 | -252 | 1,961 | 2,267 | 0.16% | +305 |
| VERIZON COMMUNICATIONS INC(VZ) | 0 | 6,325 | +6,325 | 0 | 287 | 0.02% | +287 |
| ECOLAB INC(ECL) | 5,300 | 6,000 | +700 | 1,242 | 1,521 | 0.10% | +279 |
| DUKE ENERGY CORP NEW(DUK) | 0 | 2,200 | +2,200 | 0 | 268 | 0.02% | +268 |
| SELECT SECTOR SPDR TR ST STR UTIL ETF | 54,064 | 55,272 | +1,208 | 4,092 | 4,358 | 0.30% | +266 |
| INVESCO EXCHANGE TRADED FD T S&P 500A EQL | 32,915 | 38,614 | +5,699 | 1,126 | 1,367 | 0.09% | +241 |
| ISHARES TR | 10,163 | 12,388 | +2,225 | 1,072 | 1,308 | 0.09% | +236 |
| ADOBE INC(ADBE) | 5,840 | 7,381 | +1,541 | 2,597 | 2,831 | 0.19% | +234 |
| SHELL PLC(SHEL) | 0 | 3,173 | +3,173 | 0 | 233 | 0.02% | +233 |
| ISHARES TR | 0 | 7,275 | +7,275 | 0 | 226 | 0.02% | +226 |
| VANGUARD WORLD FD | 0 | 730 | +730 | 0 | 225 | 0.02% | +225 |
| INVESCO EXCHANGE TRADED FD T S&P500 EQL TEC | 123,847 | 142,011 | +18,164 | 4,634 | 4,857 | 0.33% | +222 |
| FISERV INC(FISV) | 65,615 | 62,013 | -3,602 | 13,479 | 13,694 | 0.94% | +216 |
| ISHARES TR MSCI USA MIN ETF | 43,908 | 43,908 | 0 | 3,899 | 4,112 | 0.28% | +214 |
| FASTENAL CO(FAST) | 0 | 2,657 | +2,657 | 0 | 206 | 0.01% | +206 |
| ISHARES TR | 17,383 | 18,605 | +1,222 | 2,009 | 2,198 | 0.15% | +189 |
| SELECT SECTOR SPDR TR ST STR MATER ETF | 35,727 | 37,164 | +1,437 | 3,006 | 3,195 | 0.22% | +189 |
| WEC ENERGY GROUP INC(WEC) | 11,963 | 11,963 | 0 | 1,125 | 1,304 | 0.09% | +179 |
| DISNEY WALT CO(DIS) | 14,712 | 18,321 | +3,609 | 1,638 | 1,808 | 0.12% | +170 |
| PIMCO ETF TR 25YR+ ZERO U S | 59,589 | 58,923 | -666 | 4,089 | 4,221 | 0.29% | +132 |
| 1BERKSHIRE HATHAWAY INC DEL | 1 | 1 | 0 | 681 | 798 | 0.05% | +118 |
| BRISTOL-MYERS SQUIBB CO(BMY) | 9,751 | 10,819 | +1,068 | 552 | 660 | 0.05% | +108 |
| NEXTERA ENERGY INC(NEE) | 14,755 | 16,432 | +1,677 | 1,058 | 1,165 | 0.08% | +107 |
| ACCENTURE PLC IRELAND SHS CLASS A | 9,972 | 11,569 | +1,597 | 3,508 | 3,610 | 0.25% | +102 |
| AFLAC INC(AFL) | 12,193 | 12,193 | 0 | 1,261 | 1,356 | 0.09% | +94 |
| DTE ENERGY CO(DTB) | 5,288 | 5,288 | 0 | 639 | 731 | 0.05% | +93 |
| PHILIP MORRIS INTL INC(PM) | 3,942 | 3,503 | -439 | 474 | 556 | 0.04% | +82 |
| FIRST TR EXCHNG TRADED FD VI FT VEST US EQT | 4,475 | 6,149 | +1,674 | 223 | 300 | 0.02% | +77 |
| NICOLET BANKSHARES INC | 18,662 | 18,662 | 0 | 1,958 | 2,033 | 0.14% | +76 |
| INVESCO EXCH TRD SLF IDX FD BULSHS 2026 MUNI | 62,119 | 64,534 | +2,415 | 1,464 | 1,524 | 0.10% | +60 |
| BANK AMERICA CORP | 120,347 | 128,166 | +7,819 | 5,289 | 5,348 | 0.37% | +59 |
| OREILLY AUTOMOTIVE INC(ORLY) | 182 | 182 | 0 | 216 | 261 | 0.02% | +45 |
| INVESCO EXCH TRD SLF IDX FD INVSC 30 MUNI BD | 88,316 | 90,961 | +2,645 | 1,918 | 1,963 | 0.13% | +45 |
| ISHARES TR CORE 1 5 YR USD | 75,126 | 75,126 | 0 | 3,589 | 3,632 | 0.25% | +44 |
| T-MOBILE US INC(TMUS) | 5,909 | 5,048 | -861 | 1,304 | 1,346 | 0.09% | +42 |
| 1ISHARES TR | 10,193 | 11,693 | +1,500 | 271 | 313 | 0.02% | +42 |
| PHILLIPS 66(PSX) | 2,812 | 2,912 | +100 | 320 | 360 | 0.02% | +39 |
| ISHARES TR CORE MSCI EAFE | 12,563 | 12,183 | -380 | 883 | 922 | 0.06% | +39 |
| COCA COLA CO(KO) | 13,417 | 12,136 | -1,281 | 835 | 869 | 0.06% | +34 |
| ALLIANT ENERGY CORP(LNT) | 5,820 | 5,820 | 0 | 344 | 375 | 0.03% | +30 |
| COMCAST CORP NEW(CCZ) | 32,619 | 33,975 | +1,356 | 1,224 | 1,254 | 0.09% | +29 |
| ORACLE CORP(ORCL) | 1,668 | 2,193 | +525 | 278 | 307 | 0.02% | +29 |
| DEERE & CO(DE) | 583 | 583 | 0 | 247 | 274 | 0.02% | +27 |
| STRYKER CORPORATION(SYK) | 1,434 | 1,434 | 0 | 516 | 534 | 0.04% | +17 |
| VANGUARD INTL EQUITY INDEX F | 5,251 | 5,251 | 0 | 301 | 319 | 0.02% | +17 |
| VANGUARD WORLD FD UTILITIES ETF | 1,684 | 1,684 | 0 | 275 | 288 | 0.02% | +12 |
| SPDR SER TR ST INTER BD ETF | 19,968 | 19,968 | 0 | 654 | 664 | 0.05% | +10 |