Securities ▲▼ | Shares | Value ($K) | |||||
|---|---|---|---|---|---|---|---|
Q4 2024 ▲▼ | Q1 2025 ▲▼ | Change ▲▼ | Q4 2024 ▲▼ | Q1 2025 ▲▼ | Weight (%) ▲▼ | Change ▲▼ | |
| SPDR SER TR ST STR PR SP1500 | 891,773 | 1,241,864 | +350,091 | 63,699 | 84,459 | 5.81% | +20,760 |
| ISHARES TR | 299,960 | 324,801 | +24,841 | 176,580 | 182,506 | 12.54% | +5,925 |
| INVESCO EXCHANGE TRADED FD T RAFI US 1000 ETF | 0 | 90,223 | +90,223 | 0 | 3,646 | 0.25% | +3,646 |
| INVESCO EXCHANGE TRADED FD T RAFI US 1500 | 0 | 96,250 | +96,250 | 0 | 3,644 | 0.25% | +3,644 |
| VANGUARD TAX-MANAGED FDS | 0 | 1,043,748 | +1,043,748 | 0 | 53,054 | 3.65% | +53,054 |
| UBER TECHNOLOGIES INC(UBER) | 0 | 39,978 | +39,978 | 0 | 2,913 | 0.20% | +2,913 |
| VANGUARD STAR FDS | 352,404 | 377,729 | +25,325 | 20,767 | 23,457 | 1.61% | +2,690 |
| VANGUARD BD INDEX FDS | 0 | 45,583 | +45,583 | 0 | 3,348 | 0.23% | +3,348 |
| ISHARES TR | 424,208 | 511,963 | +87,755 | 8,142 | 10,065 | 0.69% | +1,923 |
| J P MORGAN EXCHANGE TRADED F ULTRA SHRT ETF | 313,943 | 347,730 | +33,787 | 15,813 | 17,606 | 1.21% | +1,792 |
| 3M CO(MMM) | 0 | 14,758 | +14,758 | 0 | 2,167 | 0.15% | +2,167 |
| PIMCO ETF TR ACTIVE BD ETF | 231,669 | 244,720 | +13,051 | 20,948 | 22,629 | 1.56% | +1,682 |
| VANGUARD INDEX FDS | 513,619 | 547,403 | +33,784 | 148,852 | 150,448 | 10.34% | +1,596 |
| BOOKING HOLDINGS INC(BKNG) | 0 | 333 | +333 | 0 | 1,534 | 0.11% | +1,534 |
| INVESCO EXCH TRD SLF IDX FD BULSHS 2026 CB | 715,549 | 786,558 | +71,009 | 13,903 | 15,322 | 1.05% | +1,419 |
| ISHARES TR | 340,521 | 398,735 | +58,214 | 7,262 | 8,680 | 0.60% | +1,418 |
| GE AEROSPACE(GE) | 22,660 | 25,833 | +3,173 | 3,779 | 5,170 | 0.36% | +1,391 |
| LISTED FD TR SHARES LAG CAP | 118,202 | 153,707 | +35,505 | 5,513 | 6,731 | 0.46% | +1,218 |
| PROGRESSIVE CORP(PGR) | 0 | 4,283 | +4,283 | 0 | 1,212 | 0.08% | +1,212 |
| CHEVRON CORP NEW(CVX) | 0 | 48,881 | +48,881 | 0 | 8,177 | 0.56% | +8,177 |
| ALTRIA GROUP INC(MO) | 0 | 18,787 | +18,787 | 0 | 1,128 | 0.08% | +1,128 |
| JOHNSON & JOHNSON(JNJ) | 0 | 40,518 | +40,518 | 0 | 6,720 | 0.46% | +6,720 |
| ELI LILLY & CO(LLY) | 0 | 10,257 | +10,257 | 0 | 8,471 | 0.58% | +8,471 |
| TJX COS INC NEW(TJX) | 28,004 | 35,916 | +7,912 | 3,383 | 4,375 | 0.30% | +991 |
| VANGUARD INTL EQUITY INDEX F | 0 | 372,828 | +372,828 | 0 | 16,874 | 1.16% | +16,874 |
| J P MORGAN EXCHANGE TRADED F ULTRA SHT MUNCPL | 86,434 | 105,349 | +18,915 | 4,383 | 5,357 | 0.37% | +974 |
| ABBVIE INC(ABBV) | 0 | 25,017 | +25,017 | 0 | 5,242 | 0.36% | +5,242 |
| ISHARES TR | 452,318 | 479,088 | +26,770 | 9,907 | 10,660 | 0.73% | +752 |
| PROCTER AND GAMBLE CO(PG) | 14,801 | 18,577 | +3,776 | 2,481 | 3,166 | 0.22% | +685 |
| BERKSHIRE HATHAWAY INC DEL | 0 | 7,950 | +7,950 | 0 | 4,234 | 0.29% | +4,234 |
| ISHARES TR IBONDS DEC 28 | 58,023 | 82,149 | +24,126 | 1,461 | 2,078 | 0.14% | +617 |
| AMGEN INC(AMGN) | 0 | 8,322 | +8,322 | 0 | 2,593 | 0.18% | +2,593 |
| ISHARES TR CORE MSCI INTL | 0 | 107,944 | +107,944 | 0 | 7,436 | 0.51% | +7,436 |
| ISHARES TR | 464,280 | 484,172 | +19,892 | 10,305 | 10,855 | 0.75% | +550 |
| PALO ALTO NETWORKS INC(PANW) | 12,268 | 16,203 | +3,935 | 2,232 | 2,765 | 0.19% | +533 |
| MCKESSON CORP(MCK) | 15,518 | 13,917 | -1,601 | 8,844 | 9,366 | 0.64% | +522 |
| QUALCOMM INC(QCOM) | 0 | 13,493 | +13,493 | 0 | 2,073 | 0.14% | +2,073 |
| ISHARES TR | 0 | 15,885 | +15,885 | 0 | 2,133 | 0.15% | +2,133 |
| RTX CORPORATION(RTX) | 3,398 | 6,498 | +3,100 | 393 | 861 | 0.06% | +468 |
| INVESCO EXCH TRD SLF IDX FD | 0 | 672,888 | +672,888 | 0 | 13,915 | 0.96% | +13,915 |
| VISA INC(V) | 13,728 | 13,630 | -98 | 4,339 | 4,777 | 0.33% | +438 |
| 1INTERNATIONAL BUSINESS MACHS(IBM) | 0 | 4,425 | +4,425 | 0 | 1,100 | 0.08% | +1,100 |
| HOME DEPOT INC(HD) | 0 | 8,217 | +8,217 | 0 | 3,011 | 0.21% | +3,011 |
| ISHARES TR | 0 | 282,669 | +282,669 | 0 | 15,674 | 1.08% | +15,674 |
| COLGATE PALMOLIVE CO(CL) | 0 | 3,799 | +3,799 | 0 | 356 | 0.02% | +356 |
| AMERICAN ELEC PWR CO INC | 0 | 3,250 | +3,250 | 0 | 355 | 0.02% | +355 |
| AUTOMATIC DATA PROCESSING IN | 0 | 1,155 | +1,155 | 0 | 353 | 0.02% | +353 |
| INVESCO EXCHANGE TRADED FD T S&P500 EQL DIS | 0 | 35,310 | +35,310 | 0 | 1,762 | 0.12% | +1,762 |
| J P MORGAN EXCHANGE TRADED F SMALL & MID CAP | 10,354 | 17,184 | +6,830 | 626 | 962 | 0.07% | +336 |
| EXXON MOBIL CORP | 29,072 | 29,107 | +35 | 3,127 | 3,462 | 0.24% | +334 |
| VANGUARD INDEX FDS | 0 | 3,631 | +3,631 | 0 | 329 | 0.02% | +329 |
| JANUS DETROIT STR TR HENDERSON MTG | 0 | 489,196 | +489,196 | 0 | 22,112 | 1.52% | +22,112 |
| AIR PRODS & CHEMS INC | 0 | 3,110 | +3,110 | 0 | 917 | 0.06% | +917 |
| VANGUARD WHITEHALL FDS | 0 | 4,330 | +4,330 | 0 | 319 | 0.02% | +319 |
| CONOCOPHILLIPS(COP) | 0 | 55,134 | +55,134 | 0 | 5,790 | 0.40% | +5,790 |
| J P MORGAN EXCHANGE TRADED F NASDAQ EQT PREM | 0 | 6,065 | +6,065 | 0 | 314 | 0.02% | +314 |
| BANK FIRST CORP(BFC) | 0 | 6,147 | +6,147 | 0 | 619 | 0.04% | +619 |
| ABBOTT LABS | 0 | 17,089 | +17,089 | 0 | 2,267 | 0.16% | +2,267 |
| VERIZON COMMUNICATIONS INC(VZ) | 0 | 6,325 | +6,325 | 0 | 287 | 0.02% | +287 |
| ECOLAB INC(ECL) | 5,300 | 6,000 | +700 | 1,242 | 1,521 | 0.10% | +279 |
| DUKE ENERGY CORP NEW(DUK) | 0 | 2,200 | +2,200 | 0 | 268 | 0.02% | +268 |
| SELECT SECTOR SPDR TR ST STR UTIL ETF | 0 | 55,272 | +55,272 | 0 | 4,358 | 0.30% | +4,358 |
| INVESCO EXCH TRADED FD TR II | 0 | 22,405 | +22,405 | 0 | 251 | 0.02% | +251 |
| INVESCO EXCHANGE TRADED FD T S&P 500A EQL | 0 | 38,614 | +38,614 | 0 | 1,367 | 0.09% | +1,367 |
| ISHARES TR | 0 | 12,388 | +12,388 | 0 | 1,308 | 0.09% | +1,308 |
| ADOBE INC(ADBE) | 0 | 7,381 | +7,381 | 0 | 2,831 | 0.19% | +2,831 |
| SHELL PLC(SHEL) | 0 | 3,173 | +3,173 | 0 | 233 | 0.02% | +233 |
| ISHARES TR | 0 | 7,275 | +7,275 | 0 | 226 | 0.02% | +226 |
| VANGUARD WORLD FD | 0 | 730 | +730 | 0 | 225 | 0.02% | +225 |
| INVESCO EXCHANGE TRADED FD T S&P500 EQL TEC | 0 | 142,011 | +142,011 | 0 | 4,857 | 0.33% | +4,857 |
| FISERV INC(FISV) | 65,615 | 62,013 | -3,602 | 13,479 | 13,694 | 0.94% | +216 |
| ISHARES TR MSCI USA MIN ETF | 0 | 43,908 | +43,908 | 0 | 4,112 | 0.28% | +4,112 |
| FASTENAL CO(FAST) | 0 | 2,657 | +2,657 | 0 | 206 | 0.01% | +206 |
| ISHARES TR | 0 | 18,605 | +18,605 | 0 | 2,198 | 0.15% | +2,198 |
| SELECT SECTOR SPDR TR ST STR MATER ETF | 0 | 37,164 | +37,164 | 0 | 3,195 | 0.22% | +3,195 |
| WEC ENERGY GROUP INC(WEC) | 0 | 11,963 | +11,963 | 0 | 1,304 | 0.09% | +1,304 |
| DISNEY WALT CO(DIS) | 14,712 | 18,321 | +3,609 | 1,638 | 1,808 | 0.12% | +170 |
| PIMCO ETF TR 25YR+ ZERO U S | 0 | 58,923 | +58,923 | 0 | 4,221 | 0.29% | +4,221 |
| 1BERKSHIRE HATHAWAY INC DEL | 1 | 1 | 0 | 681 | 798 | 0.05% | +118 |
| BRISTOL-MYERS SQUIBB CO(BMY) | 9,751 | 10,819 | +1,068 | 552 | 660 | 0.05% | +108 |
| NEXTERA ENERGY INC(NEE) | 0 | 16,432 | +16,432 | 0 | 1,165 | 0.08% | +1,165 |
| ACCENTURE PLC IRELAND SHS CLASS A | 0 | 11,569 | +11,569 | 0 | 3,610 | 0.25% | +3,610 |
| AFLAC INC(AFL) | 0 | 12,193 | +12,193 | 0 | 1,356 | 0.09% | +1,356 |
| DTE ENERGY CO(DTB) | 0 | 5,288 | +5,288 | 0 | 731 | 0.05% | +731 |
| PHILIP MORRIS INTL INC(PM) | 3,942 | 3,503 | -439 | 474 | 556 | 0.04% | +82 |
| FIRST TR EXCHNG TRADED FD VI FT VEST US EQT | 0 | 6,149 | +6,149 | 0 | 300 | 0.02% | +300 |
| NICOLET BANKSHARES INC | 18,662 | 18,662 | 0 | 1,958 | 2,033 | 0.14% | +76 |
| INVESCO EXCH TRD SLF IDX FD BULSHS 2026 MUNI | 0 | 64,534 | +64,534 | 0 | 1,524 | 0.10% | +1,524 |
| BANK AMERICA CORP | 120,347 | 128,166 | +7,819 | 5,289 | 5,348 | 0.37% | +59 |
| OREILLY AUTOMOTIVE INC(ORLY) | 182 | 182 | 0 | 216 | 261 | 0.02% | +45 |
| INVESCO EXCH TRD SLF IDX FD INVSC 30 MUNI BD | 0 | 90,961 | +90,961 | 0 | 1,963 | 0.13% | +1,963 |
| ISHARES TR CORE 1 5 YR USD | 75,126 | 75,126 | 0 | 3,589 | 3,632 | 0.25% | +44 |
| T-MOBILE US INC(TMUS) | 5,909 | 5,048 | -861 | 1,304 | 1,346 | 0.09% | +42 |
| 1ISHARES TR | 0 | 11,693 | +11,693 | 0 | 313 | 0.02% | +313 |
| PHILLIPS 66(PSX) | 2,812 | 2,912 | +100 | 320 | 360 | 0.02% | +39 |
| ISHARES TR CORE MSCI EAFE | 12,563 | 12,183 | -380 | 883 | 922 | 0.06% | +39 |
| COCA COLA CO(KO) | 0 | 12,136 | +12,136 | 0 | 869 | 0.06% | +869 |
| ALLIANT ENERGY CORP(LNT) | 0 | 5,820 | +5,820 | 0 | 375 | 0.03% | +375 |
| COMCAST CORP NEW(CCZ) | 0 | 33,975 | +33,975 | 0 | 1,254 | 0.09% | +1,254 |
| ORACLE CORP(ORCL) | 1,668 | 2,193 | +525 | 278 | 307 | 0.02% | +29 |