Fund Holdings — Key FInancial Inc

Total Portfolio Value:
$392.18M
Total Bought:
$23.53M
Total Sold:
$13.39M
Net Transaction:
+$10.13M
Securities
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SharesValue
Q4 2023
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Q1 2024
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Change
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Q4 2023
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Q1 2024
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Weight (%)
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Change
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Apple Inc.(AAPL)104,761103,134-1,627$20.17M$17.69M4.51%-$2.48M
First Tr Exch Traded Fd IiiINSTL PFD SECS
INSTL PFD SECS
832,976882,575+49,599$14.85M$16.08M4.10%+$1.23M
WisdomTree, Inc.GLB US QTLY DIV(WT)391,275404,353+13,078$14.47M$15.73M4.01%+$1.25M
WisdomTree, Inc.INTL LRGCAP DV(WT)270,510273,410+2,900$13.32M$14.14M3.61%+$813.9K
Spdr Ser TrS&P 600 Small Cap Value
ST STR SP600SM C
138,205145,393+7,188$11.51M$12.06M3.08%+$549.4K
Microsoft Corporation(MSFT)29,17228,584-588$10.97M$12.03M3.07%+$1.06M
Ishares TrUS TREAS BD ETF
US TREAS BD ETF
420,287438,188+17,901$9.68M$9.98M2.54%+$294.1K
Ishares TrEAFE GRWTH ETF93,15192,141-1,010$9.02M$9.56M2.44%+$541.6K
First Tr Exchng Traded Fd ViFT VEST FD OF BU
FT LADD BUFF ETF
292,158309,168+17,010$7.76M$8.64M2.20%+$881.7K
Spdr Ser TrPRTFLO S P500 VL
ST STR P500VAL
140,362141,601+1,239$6.55M$7.09M1.81%+$549.1K
Spdr Ser TrS&P 600 Small Cap Growth
ST STR SP600GRWO
67,08672,994+5,908$5.61M$6.37M1.62%+$756.9K
WisdomTree, Inc.US LARGECAP DIVD(WT)85,86487,446+1,582$5.70M$6.31M1.61%+$613.1K
Spdr Ser TrPRTFLO S P500 GW
ST STR P500GRW
85,64985,382-267$5.57M$6.25M1.59%+$673.4K
Exxon Mobil Corp53,53551,384-2,151$5.35M$5.97M1.52%+$620.5K
Spdr Ser TrPORTFOLIO SH TSR
ST SHO TREAS ETF
186,603206,103+19,500$5.42M$5.96M1.52%+$539.7K
Invesco Exch Trd Slf Idx FdBULSHS 2027 MUNI
BULSHS 2027 MUNI
201,711245,951+44,240$4.82M$5.82M1.48%+$996.5K
Spdr Ser TrPORTFLI INTRMDIT
ST INTER ETF
182,649201,215+18,566$5.22M$5.67M1.45%+$453.8K
WisdomTree, Inc.US SMALLCAP DIVD(WT)160,246162,942+2,696$5.16M$5.32M1.36%+$169.8K
J P Morgan Exchange Traded FINTERNL GWT
INTERNL GWT
76,88377,790+907$4.49M$4.90M1.25%+$412.4K
Amazon.com, Inc.(AMZN)29,23126,525-2,706$4.44M$4.78M1.22%+$343.2K
JPMorgan Chase & Co.(JPM)22,74022,752+12$3.87M$4.56M1.16%+$689.2K
Johnson & Johnson(JNJ)28,08527,609-476$4.40M$4.37M1.11%-$34.6K
First Tr Exchange-Traded FdINTL DEV STRNGTH
INTL DEV STRNGTH
110,319118,233+7,914$3.72M$4.14M1.05%+$413.6K
The Walt Disney Company(DIS)33,47828,779-4,699$3.02M$3.52M0.90%+$498.6K
Merck & Co., Inc.(MRK)25,86126,137+276$2.82M$3.45M0.88%+$629.4K
Invesco Exch Trd Slf Idx FdBULSHS 2028 MUNI
BULSHS 2028 MUNI
60,856146,706+85,850$1.45M$3.44M0.88%+$2.00M
Ishares TrRussell 1000 Growth ETF10,24910,190-59$3.11M$3.43M0.88%+$327.4K
The Procter & Gamble Company(PG)21,03120,875-156$3.08M$3.39M0.86%+$305.2K
Broadcom Inc.(AVGO)2,4682,4680$2.75M$3.27M0.83%+$516.2K
Spdr Index Shs FdsPORTFOLIO EMG MK
ST PORT MARK ETF
86,72988,273+1,544$3.07M$3.19M0.81%+$123.5K
AbbVie Inc.(ABBV)14,79115,115+324$2.29M$2.75M0.70%+$460.2K
Ishares TrEAFE VALUE ETF50,39750,029-368$2.63M$2.72M0.69%+$95.9K
Automatic Data Processing In10,73110,7310$2.50M$2.68M0.68%+$180.0K
NVIDIA Corporation(NVDA)2,5542,953+399$1.26M$2.67M0.68%+$1.40M
Alphabet Inc.CL A(GOOG)17,23115,286-1,945$2.41M$2.31M0.59%-$99.9K
McDonald's Corporation(MCD)8,0088,0080$2.37M$2.26M0.58%-$116.6K
Ishares TrS P 500 GRWT ETF26,01826,0180$1.95M$2.20M0.56%+$243.0K
Invesco Exch Trd Slf Idx FdBULSHS 2029 MUNI
BULSHS 2029 MUNI
80,73992,172+11,433$1.90M$2.14M0.55%+$245.1K
Abbott Labs15,06718,762+3,695$1.66M$2.13M0.54%+$474.1K
Pfizer Inc.(PFE)73,09273,206+114$2.10M$2.03M0.52%-$72.9K
WisdomTree, Inc.INTL EQUITY FD(WT)35,38236,813+1,431$1.86M$2.02M0.51%+$159.4K
S&T Bancorp, Inc.(STBA)62,34460,828-1,516$2.08M$1.95M0.50%-$132.2K
Invesco Exch Trd Slf Idx FdINVSC 30 MUNI BD
INVSC 30 MUNI BD
84,52585,300+775$1.90M$1.89M0.48%-$8.2K
Invesco Exch Trd Slf Idx FdBULLETSHS 31 MUN
BULLETSHS 31 MUN
88,38988,3890$1.91M$1.88M0.48%-$29.2K
UnitedHealth Group Incorporated(UNH)3,6513,6510$1.92M$1.81M0.46%-$116.0K
Ishares TrCONV BD ETF
CONV BD ETF
22,45022,4500$1.76M$1.79M0.46%+$27.8K
Ishares TrCORE S P500 ETF3,4603,337-123$1.65M$1.75M0.45%+$101.8K
PepsiCo, Inc.(PEP)9,6419,583-58$1.64M$1.68M0.43%+$39.7K
Spdr Ser TrS P 400 MDCP GRW
ST STR SP400GRW
18,88718,686-201$1.43M$1.63M0.42%+$201.9K
The Home Depot, Inc.(HD)5,4204,181-1,239$1.88M$1.60M0.41%-$274.5K
Berkshire Hathaway Inc DelCL B3,7313,7310$1.33M$1.57M0.40%+$238.3K
The Boeing Company(BA)7,9927,9920$2.08M$1.54M0.39%-$540.8K
Vanguard Index FdsGROWTH ETF4,2894,2890$1.33M$1.48M0.38%+$142.9K
Fiserv, Inc.(FISV)8,8128,8120$1.17M$1.41M0.36%+$237.7K
The Coca-Cola Company(KO)24,19922,644-1,555$1.43M$1.39M0.35%-$40.7K
Ishares TrRussell 1000 Value ETF7,6767,6760$1.27M$1.37M0.35%+$106.4K
Berkshire Hathaway Inc DelCL A220$1.09M$1.27M0.32%+$183.6K
Chevron Corporation(CVX)7,8008,013+213$1.16M$1.26M0.32%+$100.5K
Spdr Ser TrBBG CONV SEC ETF
ST STR CONV ETF
17,54517,152-393$1.27M$1.25M0.32%-$13.1K
Vanguard Index FdsVALUE ETF7,6307,6300$1.14M$1.24M0.32%+$101.9K
Verizon Communications Inc.(VZ)28,46928,490+21$1.07M$1.20M0.30%+$122.1K
Accenture Plc IrelandCL A
SHS CLASS A
3,4313,4310$1.20M$1.19M0.30%-$14.8K
Marathon Petroleum Corporation(MPC)6,0325,758-274$894.9K$1.16M0.30%+$265.3K
Spdr Ser TrPORTFOLIO S P400
ST STR P400MID
18,97821,664+2,686$924.6K$1.16M0.29%+$230.9K
Ishares TrRUS MD CP GR ETF9,9859,9850$1.04M$1.14M0.29%+$96.7K
Ishares TrRUS 1000 ETF3,8463,8460$1.01M$1.11M0.28%+$99.1K
Moody's Corporation(MCO)2,9842,812-172$1.17M$1.11M0.28%-$60.2K
Alphabet Inc.CL C(GOOG)6,9806,9800$983.7K$1.06M0.27%+$79.1K
Vanguard Index FdsTotal Stock Market3,9533,995+42$937.7K$1.04M0.26%+$100.6K
Ishares TrPFD AND INCM SEC32,57431,430-1,144$1.02M$1.01M0.26%-$3.0K
Caterpillar Inc.(CAT)2,7422,7420$810.7K$1.00M0.26%+$194.0K
Ishares TrRUSSELL 2000 ETF4,6374,6370$930.7K$975.2K0.25%+$44.5K
Cisco Systems, Inc.(CSCO)20,01019,510-500$1.01M$973.7K0.25%-$37.2K
Mondelez International, Inc.CL A(MDLZ)13,62813,631+3$987.1K$954.1K0.24%-$32.9K
Vanguard World FdINF TECH ETF
INF TECH ETF
1,8101,817+7$876.0K$952.7K0.24%+$76.7K
Norfolk Southern Corporation(NSC)3,5793,5790$846.0K$912.2K0.23%+$66.2K
Fulton Financial Corporation(FULT)57,36357,3630$944.2K$911.5K0.23%-$32.7K
Ishares TrS P SML 600 GWT7,0266,944-82$879.2K$907.8K0.23%+$28.6K
Bank America Corp23,83523,8350$802.5K$903.8K0.23%+$101.3K
Vanguard Whitehall FdsHIGH DIV YLD7,3447,3440$819.8K$888.6K0.23%+$68.7K
Invesco Exch Trd Slf Idx FdBULSHS 2024 CB27,62542,022+14,397$576.9K$881.2K0.22%+$304.3K
Invesco Exch Trd Slf Idx FdBULSHS 2025 MUNI71,18536,069-35,116$1.75M$877.9K0.22%-$868.6K
Essential Utilities, Inc.(WTRG)23,45123,492+41$875.9K$870.4K0.22%-$5.5K
Yum! Brands, Inc.(YUM)6,1606,1600$804.9K$854.1K0.22%+$49.2K
The Hershey Company(HSY)4,3584,3580$812.5K$847.6K0.22%+$35.1K
Spdr Index Shs FdsS P INTL ETF
ST S&P INTL ETF
25,52024,105-1,415$907.2K$847.3K0.22%-$59.9K
Invesco Ltd.BULSHS 2024 MUNI(IVZ)70,86533,265-37,600$1.77M$824.3K0.21%-$941.3K
Oracle Corporation(ORCL)6,9166,520-396$729.2K$819.0K0.21%+$89.8K
State Street SPDR S&P 500 ETF TrustTR UNIT(SPY)1,5661,556-10$744.3K$813.8K0.21%+$69.6K
The TJX Companies, Inc.(TJX)8,2728,002-270$776.0K$811.6K0.21%+$35.6K
Invesco Exch Trd Slf Idx FdBULSHS 2025 CB25,27639,268+13,992$517.0K$802.2K0.20%+$285.2K
Fidelity Covington TrustENHANCED LARGE
ENHANCED LARGE
26,14426,1440$685.8K$772.6K0.20%+$86.8K
Spdr Ser TrPORTFOLIO S P600
ST STR SP600 SML
12,85017,871+5,021$542.0K$769.2K0.20%+$227.2K
Salesforce, Inc.(CRM)2,5472,5470$670.2K$767.1K0.20%+$96.9K
Lockheed Martin Corporation(LMT)1,6781,6780$760.5K$763.3K0.19%+$2.7K
Invesco Qqq TrUNIT SER 11,7521,713-39$717.6K$760.8K0.19%+$43.1K
Ishares TrCore S&P Small Cap ETF6,9756,879-96$755.0K$760.3K0.19%+$5.2K
Vanguard Tax-Managed FdsVanguard FTSE Developed Markets14,74414,748+4$706.2K$739.9K0.19%+$33.7K
Invesco Exch Trd Slf Idx FdBULSHS 2026 MUNI
BULSHS 2026 MUNI
69,11330,513-38,600$1.64M$719.0K0.18%-$922.8K
Dimensional Etf TrustUS Marketwide Value
US MKTWIDE VALUE
17,35117,3510$645.8K$709.7K0.18%+$63.9K
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