Fund Holdings — Herold Advisors, Inc.

Total Portfolio Value:
$413.41M
Total Bought:
$57.98M
Total Sold:
$31.34M
Net Transaction:
+$26.65M
Notable People:
Lawrence Stephen Herold
Securities
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SharesValue
Q4 2023
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Q1 2024
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Change
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Q4 2023
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Q1 2024
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Weight (%)
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Change
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Apple Inc.(AAPL)92,26296,159+3,897$17.76M$16.49M3.99%-$1.27M
Microsoft Corporation(MSFT)38,41137,733-678$14.45M$15.88M3.84%+$1.43M
American Centy Etf TrUS EQT ETF134,258148,109+13,851$10.95M$13.26M3.21%+$2.31M
NVIDIA Corporation(NVDA)13,15912,531-628$6.52M$11.32M2.74%+$4.81M
Eli Lilly and Company(LLY)10,88411,443+559$6.34M$8.90M2.15%+$2.56M
Mastercard IncorporatedCL A(MA)17,19917,170-29$7.34M$8.27M2.00%+$933.1K
Visa Inc.CL A(V)29,18329,083-100$7.60M$8.12M1.96%+$518.9K
AbbVie Inc.(ABBV)38,77838,345-433$6.01M$6.98M1.69%+$973.2K
Invesco Exchange Traded Fd TS P500 EQL WGT
S&P500 EQL WGT
40,05339,995-58$6.32M$6.77M1.64%+$453.6K
American Centy Etf TrUS SML CP VALU57,42267,093+9,671$5.16M$6.29M1.52%+$1.13M
JPMorgan Chase & Co.(JPM)34,96929,510-5,459$5.95M$5.91M1.43%-$37.3K
Etf Ser SolutionsDISTILLATE US
DISTILLATE US
81,003102,930+21,927$4.00M$5.55M1.34%+$1.55M
Amazon.com, Inc.(AMZN)18,37228,162+9,790$2.79M$5.08M1.23%+$2.29M
The Home Depot, Inc.(HD)13,31213,120-192$4.61M$5.03M1.22%+$419.5K
Walmart Inc.(WMT)26,78482,907+56,123$4.22M$4.99M1.21%+$765.8K
Alphabet Inc.CL A(GOOG)32,70932,887+178$4.57M$4.96M1.20%+$394.5K
Merck & Co., Inc.(MRK)37,79237,165-627$4.12M$4.90M1.19%+$784.0K
Exxon Mobil Corp35,11236,869+1,757$3.51M$4.29M1.04%+$775.2K
Meta Platforms, Inc.CL A(META)8,1658,410+245$2.89M$4.08M0.99%+$1.19M
Phillips 66(PSX)26,02824,355-1,673$3.47M$3.98M0.96%+$512.8K
International Business Machines Corporation(IBM)21,48920,599-890$3.51M$3.93M0.95%+$419.2K
Ishares TrCORE DIV GRWTH
CORE DIV GRWTH
72,85467,350-5,504$3.92M$3.91M0.95%-$10.7K
Chevron Corporation(CVX)24,46524,770+305$3.65M$3.91M0.95%+$258.0K
Vanguard Bd Index FdsTotal Bond Market52,02452,930+906$3.83M$3.84M0.93%+$17.9K
The Procter & Gamble Company(PG)26,59222,277-4,315$3.90M$3.61M0.87%-$282.5K
Brookfield Infrast PartnersLP INT UNIT
LP INT UNIT
117,892112,759-5,133$3.71M$3.52M0.85%-$193.2K
American Centy Etf TrAVANTIS CORE FI8,62984,891+76,262$361.0K$3.50M0.85%+$3.14M
Select Sector Spdr TrENERGY
ST STR ENERG ETF
36,06436,348+284$3.02M$3.43M0.83%+$408.1K
Cintas Corporation(CTAS)5,0264,932-94$3.03M$3.39M0.82%+$359.5K
Ishares TrIBOXX INV CP ETF30,42730,311-116$3.37M$3.30M0.80%-$65.6K
J P Morgan Exchange Traded FULTRA SHRT INC
ULTRA SHRT ETF
55,15264,625+9,473$2.77M$3.26M0.79%+$490.0K
Dimensional Etf TrustCORE FIXED INCOM
CORE FIXE IN ETF
10,11177,177+67,066$428.8K$3.24M0.78%+$2.81M
Intuitive Surgical, Inc.(ISRG)7,9507,9500$2.68M$3.17M0.77%+$490.8K
Intuit Inc.(INTU)5,1184,801-317$3.20M$3.12M0.75%-$78.3K
Johnson & Johnson(JNJ)19,57519,671+96$3.07M$3.11M0.75%+$43.6K
Dimensional Etf TrustWORLD EX US CORE
WORLD EX US CORE
115,415120,095+4,680$2.82M$3.06M0.74%+$236.8K
Eaton Corporation plcSHS(ETN)10,4919,667-824$2.53M$3.02M0.73%+$496.3K
Invesco Exch Trd Slf Idx FdRUSL 1000 DYNM
RUSL 1000 DYNM
56,64352,760-3,883$2.91M$2.91M0.70%+$1.9K
NIKE, Inc.CL B(NKE)36,51829,852-6,666$3.96M$2.81M0.68%-$1.16M
S&P Global Inc.(SPGI)6,5906,490-100$2.90M$2.76M0.67%-$141.9K
J P Morgan Exchange Traded FEQUITY PREMIUM
EQUITY PREMIUM
44,31747,014+2,697$2.44M$2.72M0.66%+$283.7K
Verizon Communications Inc.(VZ)59,73063,051+3,321$2.25M$2.65M0.64%+$393.9K
ONEOK, Inc.(OKE)46,65732,121-14,536$3.28M$2.58M0.62%-$701.1K
Ishares TrMSCI International Quality
MSCI INTL QUALTY
65,08564,895-190$2.44M$2.57M0.62%+$129.1K
Berkshire Hathaway Inc DelCL B2,9756,038+3,063$1.06M$2.54M0.61%+$1.48M
WisdomTree, Inc.US QTLY DIV GRT(WT)36,83433,159-3,675$2.59M$2.53M0.61%-$62.3K
Alphabet Inc.CL C(GOOG)15,84916,214+365$2.23M$2.47M0.60%+$235.1K
Dimensional Etf TrustUS EQUITY ETF
US EQUI MARK ETF
7,97642,587+34,611$413.4K$2.43M0.59%+$2.01M
WisdomTree, Inc.FLOATNG RAT TREA(WT)39,07947,909+8,830$1.96M$2.41M0.58%+$446.0K
Zoetis Inc.CL A(ZTS)14,73614,094-642$2.91M$2.38M0.58%-$523.6K
Brookfield CorporationCL A(BN)59,78255,532-4,250$2.41M$2.33M0.56%-$83.9K
QUALCOMM Incorporated(QCOM)12,53413,635+1,101$1.81M$2.31M0.56%+$495.6K
Amphenol Corp NewCL A27,90419,490-8,414$2.77M$2.25M0.54%-$518.0K
Nucor Corporation(NUE)10,98010,9800$1.91M$2.17M0.53%+$262.0K
Comcast Holdings ZONESCL A(CCZ)49,30949,586+277$2.16M$2.15M0.52%-$12.7K
Goldman Sachs Etf TrACTIVEBETA US LG20,89820,499-399$1.96M$2.13M0.51%+$167.2K
Broadcom Inc.(AVGO)1,5671,469-98$1.75M$1.95M0.47%+$198.0K
Schwab Strategic TrSHT TM US TRES38,51940,363+1,844$1.87M$1.95M0.47%+$79.7K
Tesla, Inc.(TSLA)8,05311,024+2,971$2.00M$1.94M0.47%-$63.1K
UnitedHealth Group Incorporated(UNH)3,9663,900-66$2.09M$1.93M0.47%-$158.6K
Chubb Limited
COM
11,1597,367-3,792$2.52M$1.91M0.46%-$612.8K
American Centy Etf TrINTL EQT ETF20,86429,883+9,019$1.26M$1.90M0.46%+$643.9K
CVS Health Corporation(CVS)23,96523,724-241$1.89M$1.89M0.46%-$34
Pacer Fds TrUS CASH COWS 100
US CASH COWS 100
36,68731,922-4,765$1.91M$1.86M0.45%-$52.3K
Prologis, Inc.(PLD)14,46013,935-525$1.93M$1.81M0.44%-$112.9K
J P Morgan Exchange Traded FINCOME ETF
INCOME ETF
42,20539,807-2,398$1.92M$1.81M0.44%-$111.3K
Bristol-Myers Squibb Company(BMY)31,74432,913+1,169$1.63M$1.79M0.43%+$156.2K
Bank America Corp47,09344,701-2,392$1.59M$1.70M0.41%+$109.5K
Consolidated Edison, Inc.(ED)19,38018,295-1,085$1.76M$1.66M0.40%-$101.6K
Deere & Company(DE)5,7893,983-1,806$2.32M$1.64M0.40%-$678.8K
Lockheed Martin Corporation(LMT)3,4483,589+141$1.56M$1.63M0.39%+$69.8K
The Hershey Company(HSY)6,8528,075+1,223$1.28M$1.57M0.38%+$293.0K
Pfizer Inc.(PFE)63,76256,119-7,643$1.84M$1.56M0.38%-$278.4K
The Walt Disney Company(DIS)12,26212,526+264$1.11M$1.53M0.37%+$425.8K
NextEra Energy, Inc.(NEE)22,57823,041+463$1.37M$1.47M0.36%+$101.1K
Air Prods & Chems Inc4,8476,043+1,196$1.33M$1.46M0.35%+$136.9K
Invesco Exchange Traded Fd TS P 500 GARP ETF
S&P 500 GARP ETF
14,07113,588-483$1.38M$1.45M0.35%+$67.6K
Ishares TrCORE S P500 ETF3,3012,733-568$1.58M$1.44M0.35%-$139.6K
Schwab Strategic TrUS LCAP GR ETF14,28015,326+1,046$1.18M$1.42M0.34%+$236.4K
DICK'S Sporting Goods, Inc.(DKS)6,2066,306+100$912.0K$1.42M0.34%+$506.0K
Shell plcADS(SHEL)20,89821,105+207$1.38M$1.41M0.34%+$39.9K
McDonald's Corporation(MCD)4,8844,972+88$1.45M$1.40M0.34%-$46.3K
J P Morgan Exchange Traded FUS QUALTY FCTR
US QUALTY FCTR
29,20426,471-2,733$1.40M$1.40M0.34%+$1.8K
Amgen Inc.(AMGN)1,8744,911+3,037$539.9K$1.40M0.34%+$856.6K
Abbott Labs19,40212,280-7,122$2.14M$1.40M0.34%-$739.8K
Spdr Ser TrPORTFLI HIGH YLD
ST PORT HIGH ETF
59,15759,047-110$1.38M$1.39M0.34%+$2.2K
IQVIA Holdings Inc.(IQV)5,4005,4000$1.25M$1.37M0.33%+$116.2K
American Tower Corporation(AMT)6,7126,759+47$1.45M$1.34M0.32%-$113.5K
The Boeing Company(BA)6,3906,880+490$1.67M$1.33M0.32%-$337.9K
Cimpress plcSHS EURO(CMPR)14,90014,9000$1.19M$1.32M0.32%+$126.1K
First Tr Exchange-Traded FdFT VEST RIS
FT VEST RIS
53,06953,254+185$1.22M$1.30M0.32%+$78.8K
AT&T Inc.(T)69,49073,925+4,435$1.17M$1.30M0.31%+$135.1K
Cisco Systems, Inc.(CSCO)30,11925,829-4,290$1.52M$1.29M0.31%-$232.5K
Martin Marietta Materials, Inc.(MLM)02,099+2,099$0$1.29M0.31%+$1.29M
Berkshire Hathaway Inc DelCL A220$1.09M$1.27M0.31%+$183.6K
First Tr Exchange-Traded FdRISNG DIVD ACHIV
RISNG DIVD ACHIV
25,50422,394-3,110$1.32M$1.26M0.30%-$59.9K
Costco Wholesale Corporation(COST)1,5071,707+200$994.7K$1.25M0.30%+$255.9K
Hubbell Incorporated(HUBB)02,985+2,985$0$1.24M0.30%+$1.24M
SPDR Gold SharesGOLD SHS(GLD)5,9555,9550$1.14M$1.23M0.30%+$86.6K
BlackRock, Inc.(BLK)1,5301,459-71$1.24M$1.22M0.29%-$25.7K
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Herold Advisors, Inc. — 13F Holdings — Q1 2024 | TickerTrail